Brands and Marketing

CSR: The life-changing role of Airtel

Ihesiulo Grace 11 December 2017 0

The rising demand for Corporate Social Responsibility (CSR) leads to the application of tools of brand management resources. Most organizations have adapted brand management practices that encourage a consideration for positive impact on the bottom line of their business; and also affect the

Brands and Marketing

How stakeholders ‘activities impact CSR

Ihesiulo Grace 27 November 2017 0

Corporate Social Responsibility (CSR), has become one of the standard business practices all over the world. For companies committed to CSR, it means kudos and an enhanced overall reputation – a powerful statement of what they stand for in an often cynical business world- to their unique role. The establishment of a CSR strategy (sometimes […]

Brands and Marketing

Between corporate social responsibility and national development

Ihesiulo Grace 20 November 2017 0

All over the world, the role of Corporate Social Responsibility (CSR) towards national growth and development is not only important to members of communities alone but to brand owners as well. Besides a universally accepted role in philanthropic work of corporations, CSR projects are today achieving greater sustainability in their efforts resulting in growth and […]

Brands and Marketing

How corporate governance affects social responsibility

Ihesiulo Grace 12 November 2017 0

Corporate social responsibility, which is critical to business owners and the communities at large has suffered lots of setback in Nigeria. This, many attribute to failure of corporate governance in a society which practices are essential to achieving and maintaining public trust and confidence. Analysts believe that what is happening in Nigeria more often than […]

Opinion

Girl child education in Nigeria: Cultural impediment and role of United Nations

Ihesiulo Grace 1 November 2017 0

Girl child education in Nigeria has been bedeviled with various challenges with a view to creating an equal forms of formal education between the male folk . Education as the name implies is the basic fundamental human rights and this has been acknowledged since the 1948 adoption of the Universal Declaration on Human Rights. Different […]