Stakeholder harps on potential of fashion industry in tourism

The Managing Director, ‘Amadocc signatures’, Mrs Maureen Amadi has identified fashion as a veritable platform that could enhance the profile of the nations tourism.

Mrs Amadi made the observation in a chat with Daily Times at a recent event tagged: Ladies Fashion Night and Award held at KTA hotel, Cotonou.

According to the fashion designer, her outfit – Amadocc signature’s products have been able to promote Nigeria’s fashion tourism due to it’s uniqueness.

She maintained that “without tourisn there is no style, adding that “style is all about culture and that there is no tourism without fashion and there is no fashion without tourism. Style is what you made it to be. Style is all about your personality”

Speaking further, Amadi advised women not to relent in whatever they are doing, just as she encouraged the womenfolk to go for what they could always do better.

“They shouldnt look at challenges. When they fall they shouldn’t look at the dust, they should just dust and continue with their ĺives. Men on their own part should also allow the women to express themselves”.

She appealed to the government and Africa policy makers to borrow a leaf from the Asian countries.

Commenting on the Pan African award, she said “This is my first award. “I am so grateful to God for bringing me this far and I know this is a stepping stone”

Ladies Fashion Night and Award was organized to honour achievers in the sector. It was a big event for stakeholders in the fashion industry

Starting from the hall entrance to the stage embellishments, Africa’s enduring cultural heritage and creativity were on display. The awards ceremony also welcomed about 14 nominees which eventually qualified for different categories of award.

Some of them include a Cote D’ Ivoire Singer and Communicator, Mrs. Rose Sabine, Fashion Africa Mrs. Fatima Dhaibi from Morocco, lady in Stylism of Africa from Nigeria Mrs Maureen Amadi, Bedmaker in Africa fashion, Togolese, Mrs Eunice Sakiti, Stylism in Africa fashion, Afolabi Nasrine Folashade from Benin among others.

Meanwhile , the event was organized by Mr. Aziz Ebo. According to the Organizer, Ladies Fashion Night and Award commemorates
International Women’s Day, officially recognised on the 8th of March. “After today my team and I will be visiting hospitals to donate pampers to newborn babies and we will also visit less privileged homes.”

Apparently, therefore, the event ended on an optimistic note and was proudly sponsored by GRAND PUBLIC Canal and My Afroweek, Quagashowtime.