The Minister of Agriculture and Rural Development, Chief Audu Ogbeh, has lamented the shortage of tractors in Nigeria when compared to farmers’ population and size of farm operations. The minister made this known on Tuesday in Abuja while inaugurating the committees for the
Brands and Marketing
‘We need to propagate commodity-based industrialisation. We have unexplored natural resources that come in handy for this. Unless Nigeria gets it right, Africa cannot make it.’  To say Nigeria is bedevilled with joblessness headache is artificial, Waheed Olagunju, acting managing director of Bank of Industry (BOI), told a gathering of media practitioners at a […]
Toyota has recalled 3.37 million cars worldwide over possible defects involving airbags and emissions control units. The company said it was recalling 2.87 million cars over a possible fault in emissions control units. That followed an announcement that 1.43 million cars needed repairs over a separate issue involving airbag inflators. Prius hybrids from 2010-2012 are […]
Volkswagen chief executive Matthias Mueller warned about drastic consequences for the car manufacturer if penalties on the company in the US over its emissions scandal are also enforced in Germany, the Sunday issue of German daily Die Welt said. “You don’t need to be a mathematician to recognize that a damages payment of any amount […]
Special edition bakkies are usually based on the top-end models that not many can afford, but Isuzu has taken a more budget-friendly approach with its new X-Rider. The new edition is based on the KB250 turbodiesel Hi-Rider 4×2 and you can have one in Double Cab or Extended Cab form. Both X-Rider derivatives come with […]
There comes a time when silence is not golden, when policy makers and decision making institutions deliberately and needlessly extend prompt decision on an issue of national importance or even refuse to proffer an amicable way forward in line with national interest. From the delay in assenting the 2016 budget, to the mooting of the […]
Olympic Milk, Nigeria’s number one multi-functional milk brand on Easter Sunday hosted Nigerian women and mothers across the country to a spicy TV Program to mark two events that showcased the qualities of the female gender (International Women’s Day and Mother’s Day respectively). The Mother’s Day TV Show was hosted on the Network Service of […]
University of Roehampton, London Online’s MSc in Project Management student, Benjamin Okoroafor shares his experience. Benjamin Okoroafor chose to enrol on an online Masters in Project Management from the University of Roehampton, London Online because he wanted to learn the skills required to ensure projects in Nigeria were running more efficiently in order to […]
Joza Global Logistics, a comprehensive, modernised fleet management solution provider and the biggest individually owned haulage and logistic firm in Nigeria was recently at the Nigeria Breweries organised distributor and transporters awards ceremony named as the best national key category transporter award of the year 2015 at a prestigious ceremony held at the Oriental
Nigeria’s most empowering telecommunications company, Globacom, has been announced as the exclusive telecommunications partner and sponsors of the second edition of the African Fashion Week Nigeria (AFWN) scheduled to hold in Lagos between Saturday and Sunday. The two-day event, which would hold at the Oceanview Marquee and the Convention Centre of Eko Hotel and Suites,
Nigeria’s largest cement producer, Dangote Cement has announced a gross profit of N74.7 billion for the three months ended 31st March 2015, indicating an increase of 10.5 percent over N67.63 billion recorded in the same period in 2014. According to the cement giant’s unaudited results for first quarter of 2015, revenues rose by 10.8 to […]
Transnational Corporation of Nigeria has announced a profit before tax of N7.7 billion for the financial year ended December 31, 2014. A statement from the company Wednesday, said its gross profit stood at N27.6 billion for the financial year, while group operating profit also grew from N10.2 billion to N13.6 billion in 2014. The company […]
Unilever Nigeria on Tuesday said the company’s top line and bottom line dropped due to the devaluation of naira and collapse of crude oil prices. The company’s profit for the year fell 48.9 per cent to N2.42 billion in the review period, from N4.72 billion posted in the corresponding period of 2013. Speaking at the […]
Nestle Nigeria Tuesday declared a turnover of N143.32 billion for the financial year ended December 31, 2014, which also, represents eight per cent increase over N133.84 recorded in the corresponding period of 2013. Speaking at the company Annual General Meeting in Lagos, the Chairman, Mr. David Ifesulike told shareholders that the food and beverages giant, […]
In its bid to return Unilever Nigeria to profitability, Unilever overseas last week opened an offer to increase its equity stake in Unilever Nigeria from 50.10 per cent to a maximum of 75 per cent which has been approved by the Securities and Exchange Commission and Nigerian Stock Exchange. The offer provides shareholders who […]
Smirnoff vodka from the stables of Diageo Brands Nigeria has launched its new variant, Smirnoff Ice Double Black with Guarana amidst fanfare in the most unexpected venue – an auto workshop. The Double Side launch party was the first of its kind in Nigeria as guests were welcomed to an unconventional venue for a […]
Computer Warehouse Group (CWG) Plc’s ecommerce platform, Openshopen.ng, has been named the ecommerce platform of the year at the Beacon of Information and Communication Technology (BOICT) awards ceremony held in Lagos, recently. Openshopen.ng won the award after having the highest number of votes in the said category following an online poll that featured over two […]
Knorr, from the stable of Unilever Nigeria plc is back with another exciting season of its cooking show- Knorr Taste Quest. The show was birthed to reinforce Knorr’s culinary expertise and brings to live the brand’s love for Flavour. It is a platform for people to showcase their culinary skills, as well as bring to […]
The culturally-rich and historically significant city of Ibadan comes alive in May with an Owambe (party), courtesy of Sunlight 2-in-1 detergent, sponsor of Yoruba drama, Alarambara. According to the Category Manager, Sunlight, Doyin Abanishe, the party aims to appreciate loyal consumers, especially in the South-west of Nigeria, who not only use Sunlight, but have also
It is known fact that, no matter how engaging a brand’s character can be, it cannot have a breakthrough without connecting with its target audience. Analyst also believe that handlers of brand must learn how to see value in their people, as this is what make some brands global icons while others remain inhibited. Understanding […]













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