PR can reduce Civil Unrest, Strikes and enhance National Productivity
The application of best practices in public relations can reduce civil unrest, industrial strikes and enhance national Productivity. This was a conclusion drawn by participants at international public relations and protocol conference held at Crystal palms Hotel Accra between December 2-6, 2019.
The need for harmonious international protocol code by countries was also stressed.
The conference organized by Centre for Public Service productivity and development noted that recent conflicts between Presidents of foreign super powers are due to non-adherence to best practices in international public relations and protocol.
Speaking at the conference a Faculty member of Centre for Productivity Dr Chris Egbu stated that lots of tension at bilateral talks amongst countries can be reduced if leaders of the delegation observe a protocol that states “Never say, no while responding /reacting to a proposal/idea expressed by the counterpart. But say we will give thought to the matter, we may get back on the matter in due course”
Dr Egbu also opined that some open confrontation caused by un-presidential remarks at bilateral talks can be avoided if leaders have responded that “we may hold consultation with appropriate government agencies or Ministries and come back with our appropriate response”
Speaking at the Conference Rita Rockson team lead Le Papillion Core of Ghana call on public relations professionals in the age of social media to cut through the online clutter with arguments that are persuasive, believable and actionable.
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She stated that the power, value and influence of public relations have never been in greater need than now. The current unrest and crisis in most countries of the world leading to sustained demonstration and civil unrest underscore the need of public relations in democratic society where people have freedom to debate and make decisions.
The conference called on organization to train and retrain their public relations professional to ensure peace and harmony in the community, the marketplace, the home, the workplace and the voting booth.
