Porsche starts web TV show
To provide useful information entertainment on a range of topics, sports car manufacturer, Porsche is expanding its online communication with the new web TV format, “9:11 Magazine” which is available at 911-magazine.porsche.com.
According to Porsche, subject matter ranges from the presentation of new cars, to Porsche experiences and key milestones in the company’s history. The web TV format will also supplements the Porsche customer magazine “Christo phorus” and will equally be published five times a year in German and English language versions.
It further stated that “the “9:11 Magazine” also offers a special service to online editors, as they will be able to use complete episodes or re purpose individual segments for their own content requirements. Additional footage material and pictures are also freely available for journalistic purposes”.
Speaking on the initiative, Vice President Communications of Porsche AG” Josef Arweck, said “The 9:11 Magazine sparks emotions, ably explains technical and technological developments and provides interesting insights into the past, present and future of Porsche.
People are at the heart of the magazine. They tell stories that are supposed to reach and be remembered by the viewers”. The “9:11 Magazine” is another building block in the range of digital information platforms offered to journalists, online and social media content providers by the Porsche Communications department.