Hollandia introduces Gogurt, Ajala, enters market

Hollandia Yoghurt from the stable of Chi Limited’s has introduced Gogurt into the Nigerian market. The new entrant is a special pack designed for on-the-go consumption. Nicknamed “Ajala,” because it goes everywhere with the consumer, Hollandia Yoghurt Gogurt provides an easy and convenient way for lovers of the brand to enjoy while in transit.

Speaking on this development recently in Lagos, Managing Director, Chi Limited, Mr. Deepanjan Roy said that, “For us at Chi Limited, we have always been keen on offering products designed to satisfy the needs and expectations of our consumers. The Hollandia Yoghurt’s Gogurt 315ml pack has earned its place of pride in the minds of consumers, who have made it their favourite companion, because of the nourishment it provides on the go”

Since it was introduced into the Nigerian market, Hollandia Yoghurt has strived to keep to its brand promise of ‘nourishing goodness for every moment’. It is a feat that has seen the brand become the most preferred and generic name for drinking yoghurt amongst consumers. Of the many pack sizes available to address varying consumer needs, one pack size that has become immensely popular is the 315ml Hollandia Gogurt pack.