Commerce and Industry

Firm invests N4bn to grow e-commerce in Nigeria

By Joy Obakeye

The Chief Executive, Oscar Pierre, Spanish delivery start-up Glovo, have said the organisation has spent about N4billion to boost its e-commerce and create employment for Nigerians.

He said the company was committed to supporting economic resilience as an important building block to open new pathways to business growth.

Glovo, one of the world’s leading multi-category delivery players, opened its second Micro Fulfilment Centre in Lagos to meet up with consumer demands.

The Barcelona-based company has invested more than $60 million to expand its food delivery service to six African countries, including Nigeria, Morocco, Uganda, Kenya, Ghana and Côte d’Ivoire.

Pierre said the company intends to invest more funds to drive expansion into more cities in Nigeria, adding that the expansion will make Glovo’s services available to more Nigerians as there were markets that are currently underserved.

Launched in 2015, Pierre said Glovo, which s one of the online platforms that also functions as a logistics startup is deploying the fulfilment centre ke advantage of the “affordability value proposition ” and also provide fresh and affordable consumer packaged goods to middle-class/income earners.

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Since the company’s launch in Nigeria in 2021, he said Glovo has over 2000 active partners with existing partners enjoying swift delivery to customers and recording an increase in online.

He added that Glovo Market has an in-store-digital tool and also has dedicated aids to assure quick delivery times whereby customers can receive their orders within 20-40mins. The service, according to him, is accessible via the mobile application, and website and is closed to walk-in customers.

General Manager, Glovo, Nigeria, Lorenzo Mayol reiterated the readiness of the organisation to spur economic growth, by raising employment opportunities and investing more in the sector.

Mayol said the company has partnered with local and international organisations, offering products from leading chains.

He said Glovo experienced a robust expansion across key cities, including Lagos, Abuja & Ibadan, with a vision to expand to other cities in the coming years.

Public Affairs Manager, Sub-Saharan Africa, Glovo, Tokunbo Ibrahim, said the company was committed to its entire ecosystem of partners, couriers and users, training delivery riders on safety.

She said the company is keen on professionalising the skills development of delivery riders.

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