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Business

APCON to partner IAA on global advertising standards

Godwin Anyebe The Advertising Practitioners Council of Nigeria (APCON) has embarked on a strategic move towards realigning its mutual relationships with the International Advertising Association (IAA) with a view to promoting and supporting Nigeria’s advertising industry on a global scale. Specifically, the Council said it was deploying strategic machinery, working through
Business

Make APCON sole regulator for IMC Industry – Expert

Godwin Anyebe The former Chairman of Advertising Practitioner Council of Nigeria (APCON), Lolu Akinwunmi, has expressed displeasure over the duplication of regulatory duties in the Integrated Marketing Communications Industry in Nigeria, calling on the Federal Government to adopt APCON as the sole regulator in the industry. Akinwunmi who made this known recently during a