Chocolate City announces Ice-prince and Jesse Jagz’s label

Following the recent announcement by Ice-Prince of his exit from Chocolate City Music label, the label CEO, MI Abaga has debunked rumours flittering around that Ice-Prince left the label base on rift with the company.

MI disclosed that Ice-Prince contract with the label expired years ago and the need for a self-owned label has been discussed even before his contract expired and as such that is the more reason why they have put up conference to officially announce the birth of two new labels ‘Super Cool Cats and JagzNation as record label imprints under the popular Chocolate City Music label.

This makes them become the first African record label to follow in the footsteps of international heavy weights such as Universal Music and Sony Music Group. The two labels are owned and headed by Ice Prince and Jesse Jagz respectively.

According to Ice Prince, “Super Cool Cats is beyond a music label, as we are already working with fashion designers, video directors etc; it is in fact a full platform for different expressions of the arts”. He also mentioned that he is already working on an urban line with Seyi Sanusi popularly known as “Sneaker Boy”.

Jesse Jagz was cool, calm and all smiles as he told the press that being an artiste under a large label limits his creativity, but that having his own record label gives him more creative freedom and control on his content.