2020 : Isaac Odoom launches Pona Collection

By Ihesiulo Grace

4 December 2020

Fashion

Isaac Odoom of Isaam Couture unfurls his vision for 2020 with the ‘Pona Collection’, a sartorial tribute to the chic, modern woman. The collection delivers a fresh take on smart casuals, filtered through the exuberant spirit of African design traditions.

The ‘Pona Collection’ consists of seven bespoke designs, each marrying the rich, textured tradition of Ankara fabric with a contemporary cut to suit the modern woman’s silhouette. Odoom has masterfully woven a story with each design, one that speaks to the empowerment and elegance inherent in today’s woman. The pieces, ranging from tops paired with stylishly cut pants to innovative palazzo and boat-cut designs, all share a common thread of graceful style and versatility.

Isaac Odoom’s creations are a testament to the adaptability of Ankara, elevating it to a wardrobe staple for the woman who values comfort without compromising on style. The ‘Pona Collection’ caters to an array of occasions – from the boardroom to the bistro, ensuring a seamless transition with pieces that are as suitable for the office as they are for leisure.

The distinctive quality of the ‘Pona Collection’ lies in its commitment to functionality infused with fashion-forward thinking. Isaam Couture, under Odoom’s direction, is dedicated to offering more than just garments; it’s about providing an experience, a sense of identity that aligns with the wearer’s lifestyle and aspirations.

Encapsulating the ethos of Isaam Couture, the ‘Pona Collection’ extends an invitation to women across the globe to redefine their everyday style. It’s not just a wardrobe update; it’s an embrace of a dynamic lifestyle, ensuring that women look as good as they feel. The collection is positioned to become an integral part of the discerning woman’s attire, reflecting Isaam Couture’s deep roots in African heritage while forging a path to the forefront of international fashion.