The First 3 Steps In Personal Brand Building: Sister Kristy’s Guide

Personal branding is now a core necessity of every online business and personality. It helps you stand out in a very competitive market.

Your personal brand differentiates you from other brands in the space, which is why it is crucial to work on it carefully.

Sister Kristy points out that the most recognizable brands have put time and effort into building their personal brands.

Sister Kristy is a social media influencer who uses her fame and influence in the digital space to create and spread awareness to save animals.

According to her, online personalities should take responsibility for their following and use it for good. With a following of over 200K, Sister Kristy has fought through many setbacks to establish her career.

She began building her brand in 2016 and has managed to pave her own path.

Through her experiences, Sister Kristy hopes to inspire and guide others by building and sustaining their personal brands online through three easy steps.

1. Develop the brand basics

From her experience, Sister Kristy notes that the first step is the make-or-break step. The planning you put into your personal brand determines the pace and direction of your brand.

Therefore, you should focus on defining your target audience, and deciding your visual assets and brand voice.

2. Build a following for your brand

After laying the groundwork with your brand voice, image, and target audience, the next step is growing your presence in the digital space.

Remember, everything you do and say online should reflect your personal brand. This is also building your reputation.

The way to build a following is through content marketing, using available social media features, and becoming an authority in your field.

3. Promote your brand

You have put your brand online and built a following; you now need to promote your brand.

To achieve this, you should engage in networking, foster online relationships with your audience and other brands, and be open to collaborations.

Use publications and other digital assets to get your brand’s voice to audiences.

Sister Kristy has been in the digital space long enough to pick up a few things about how it works.

Part of her taking responsibility for her social media influence is helping brands grow their personal labels. If you haven’t, the time to start is now!