Unilever increases marketing spend by 1.7% to €7.27bn
…opens 38 digital hubs, content studios in one year Godwin Anyebe Unilever, an FMCG company has increased its brand and marketing investment (BMI) by 1.7 per cent in 2019 to €7.27billion (£6.33bn), according to its annual financial report – an increase of €122million. The rise in BMI is significant because Unilever, one of the world’s […]
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