Sterling Bank splashes N80m on customers in cash reward promo

Sterling Bank recently made 12 of its customers millionaires with a total amount of N80million in its cash reward promo.

 

Other winners also emerged in other categories of the promo with a total payout of N80 million. The New Sterling Plus is a new proposition for the retail segment of the market.

 

According to the breakdown of the winners in the 2016 edition of the promo made available to newsmen in Lagos recently indicated that 25 customers went home with N500,000 each, 80 won N100,000 each while over a thousand won N50,000 each.

 

The newest millionaires are Mr Ekiwu Daniel of Okpara branch, Enugu and Yaya Saidu Habu of Unity Road branch, Kano. They were selected during the El-Malud and Christmas draws via an electronic raffle draw and winners emerged from various parts of the country.

 

Sterling Bank in a statement signed by its Group Head, Branding and Communications, Mr Henry Bassey, said the promo was instituted to reward customer loyalty and encourage a savings culture among Nigerians.

 

The Sterling Bank spokesman who disclosed that the season three of the promo would commence soon explained that all customers with a minimum balance of N5,000 automatically qualify for the draws with 1 ticket while subsequent multiples of N5,000 result in additional tickets.

 

He described the Sterling Plus account as a hybrid offering with the promise of many goodies and freebies such as free Lenovo smartphones pre-loaded with cool financial and entertainment applications among others for individual customers.

 

Bassey disclosed that the account which can be accessed at any Sterling Bank branch with a minimum balance of N5,000 is the perfect solution for individuals interested in enjoying the benefits of both current and savings account offerings, without the associated cost of running a current account.