LOTUS Bank is shaking up the Nigerian banking landscape with the launch of its newest customer-focused campaign, ‘Bank Your Way to Millions’. The campaign aims to offer both new and existing customers the chance to earn substantial cash rewards for their daily banking activities, providing them with more reasons to engage with the bank’s digital services.
With an emphasis on encouraging a cashless society and promoting financial inclusion, LOTUS Bank has devised a campaign that transforms everyday banking transactions into potential jackpot moments. The initiative introduces a structure that rewards customers at three levels: free daily transfers, referral bonuses, and weekly, monthly, and grand prize draws with winnings up to ₦3,000,000.
LOTUS Bank has made it easy for customers to participate in the campaign through its digital platforms, ensuring the reward system is simple and accessible. Every interaction a customer has with the bank can lead to cash prizes:
- Free Transfers: Customers enjoy three free transfers daily (90 free transfers monthly), easing the burden of transaction fees while promoting digital banking usage
- Referral Bonuses: Earn ₦500 for every successful new customer referral, with no limit to the number of referrals
- Weekly and Monthly Prizes: Maintain a balance of ₦5,000 and complete at least three transactions per week to qualify for weekly draws where ₦100,000 is up for grabs. For those with a balance of ₦10,000 and a minimum of ten transactions per month, a ₦1,500,000 prize awaits.
- Grand Prizes: The ultimate prize of ₦3,000,000 will be awarded to customers who maintain a balance of ₦20,000 and complete at least 30 transactions over three months.
The ‘Bank Your Way to Millions’ campaign underscores LOTUS Bank’s commitment to expanding digital banking and promoting a cashless economy in line with the Central Bank of Nigeria’s (CBN) agenda. By incentivizing customers to use the bank’s mobile app, USSD codes, POS, and ATM services, LOTUS Bank is driving the adoption of cashless transactions while rewarding customers for being digitally engaged.
LOTUS Bank’s ‘Bank Your Way to Millions’ is more than a rewards campaign—it’s a platform for fostering stronger customer relationships, promoting financial growth, and supporting the adoption of cashless transactions in Nigeria. Customers now have the chance to turn every transaction into a step toward financial prosperity
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