MTN Nigeria thrills teens with engaging celebrations in the Y’elloVerse
MTN Nigeria marked this year’s Children’s Day with a spectacular celebration in the Y’elloVerse, an immersive digital platform designed to engage and entertain kids and teens.
The four-day engagement, held from May 24th to 27th, 2024, brought together thousands of young participants nationwide, offering fun, education, and interactive activities.
Children’s Day in the Y’elloVerse featured a variety of engaging programs tailored to teens between the ages of 9 and 15, ensuring every child within this age range had something to enjoy. The virtual event was a testament to MTN Nigeria’s commitment to fostering creativity, learning, and digital literacy among the younger generation.
One of the main highlights was the daily gift giveaways, where 100 mPulse teenagers could win vouchers worth N15,000. The campaign also included educational quizzes and games that tested participants’ knowledge in math, science, and general knowledge.
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Virtual competitions and contests added an element of excitement and competition to the celebration. Young Nigerians showcased their talents in coding, art, and writing contests, with top performers receiving accolades and rewards for their outstanding efforts.
The Y’elloVerse also provided a platform for kids to express their creativity through avatar customization and digital space design. Participants had the opportunity to create personalized avatars and design their digital spaces, allowing them to explore and interact within the virtual environment in unique ways.
MTN Nigeria plans to continue leveraging the Y’elloVerse for future events and educational initiatives, ensuring that children and teens across the country have access to valuable digital experiences. The success of this year’s Children’s Day celebration is a promising indicator of the positive impact such platforms can have on young minds.
As the event came to a close, it was clear that MTN Nigeria had succeeded in creating a memorable and enriching Children’s Day celebration, setting a high standard for future engagements in the Y’elloVerse.
