“FIT ESTEEM Fashion Fest to Debut in Fall 2021” – MEL G

FIT ESTEEM FASHION FEST; a gym and work out wear fashion festival, celebrating women fitness enthusiasts is set to launch this year.

The event is the brainchild of Melissa Gonzalez aka Mel G, a singer, songwriter, fitness/wellness coach and entrepreneur. She is also the founder of FIT ESTEEM a women empowerment platform focused on motivating and empowering women.

Mel G said the event will be held in partnership with The Fit Esteem and Made Gold brands with the sole aim of promoting and empowering women in fitness through fashion and music.

She informed our reporters that the event which was initially scheduled for summer 2020 but was postponed indefinitely due to the covid 19 pandemic.

The festival which will be a 2day weekend event, Friday and Saturday respectively will showcase and highlight the best gym and work out wearable designs and styles, music will be provided by Mel G and some other upcoming acts.

Mel G who is also a fashion and gym wear designer will be the key speaker as well as the host for the event. She said that she is currently in discussions with prospective partners and sponsors for the event.

“My objective is to use this event to create awareness for young women. To let them know that women should lift each other up and not pull each other down” she said.

Though no concrete dates has been set yet for the event, Mel is tentatively looking at late summer.

She said that due to covid 19 restrictions and challenges she is working hand in hand with medical experts to ensure that all safety recommendations and protocols are followed.